{"id":1579,"date":"2019-11-05T09:38:00","date_gmt":"2019-11-05T08:38:00","guid":{"rendered":"https:\/\/jokira.at\/?p=1579"},"modified":"2021-07-27T13:36:20","modified_gmt":"2021-07-27T11:36:20","slug":"dsgvo-fuer-friseure-auf-instagram-was-sie-beachten-muessen","status":"publish","type":"post","link":"https:\/\/jokira.at\/news\/dsgvo-fuer-friseure-auf-instagram-was-sie-beachten-muessen\/","title":{"rendered":"DSGVO f\u00fcr Friseure auf Instagram – was Sie beachten m\u00fcssen!"},"content":{"rendered":"\n

DSGVO: Kunden-Frisuren fotografieren und legal auf Instagram stellen.<\/h2>\n\n\n\n

Kundendaten sind seit der EU-DSGVO ein hei\u00dfes Eisen. Was viele nicht wissen: Auch Kundenfotos, Frisurenbilder und Vorher-Nachher-Bilder auf Instagram und Co sind nicht immer legal!<\/h3>\n\n\n\n

Vorher-Nachher-Frisuren, das macht wirklich jeder von uns. Wo ist also das Problem? Menschen haben das “Recht am eigenen Bild”. Es geh\u00f6rt zu den Pers\u00f6nlichkeitsrechten und man darf Bilder nicht ohne Erlaubnis verwenden.<\/p>\n\n\n\n

Erkennbar oder nicht<\/h3>\n\n\n\n

Dies gilt vor allem dann, wenn die Person auf den Bild “zu erkennen” ist. Erkennbarkeit ist allerdings sehr dehnbar: Oft reichen auff\u00e4llige Ohrringe, Kleidung, Tattoos, Ringe oder eine einzigartige Haarfarbe, um genau zu wissen, wer das ist.<\/p>\n\n\n\n

Auch wenn im Salon in guter Stimmung die Frisurenbilder gemacht wurden, diese d\u00fcrfen nicht einfach auf Instagram & Co gestellt werden.<\/p>\n\n\n\n

DSGVO Bilder-Vertrag unterschreiben lassen<\/h3>\n\n\n\n

Eine m\u00fcndliche Erlaubnis reicht nicht – diese muss schriftlich gegeben werden und auch die Verwendungsabsicht enthalten. Nur dann ist sie bei einer Klage wasserdicht.<\/p>\n\n\n\n

November 2019<\/em><\/p>\n\n\n\n

Credit: imSalon Grafik | Katriina Janhunen<\/p>\n","protected":false},"excerpt":{"rendered":"

DSGVO: Kunden-Frisuren fotografieren und legal auf Instagram stellen. Kundendaten sind seit der EU-DSGVO ein hei\u00dfes Eisen. Was viele nicht wissen: Auch Kundenfotos, Frisurenbilder und Vorher-Nachher-Bilder auf Instagram und Co sind nicht immer legal! Vorher-Nachher-Frisuren, das macht wirklich jeder von uns. Wo ist also das Problem? Menschen haben das “Recht am eigenen Bild”. Es geh\u00f6rt zu […]<\/p>\n","protected":false},"author":8,"featured_media":1580,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"default","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[138],"tags":[],"class_list":["post-1579","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tipps"],"acf":[],"yoast_head":"\nDSGVO f\u00fcr Friseure auf Instagram - was Sie beachten m\u00fcssen!<\/title>\n<meta name=\"description\" content=\"Kundendaten sind seit der EU-DSGVO ein hei\u00dfes Eisen. 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